Cold Contacted Replied Booked Closed
Outbound for early-stage B2B SaaS

The sales engine, before you need a sales team.

Pipewright builds and runs outbound pipeline for Seed–Series A SaaS companies — so founders stop prospecting between product meetings and start closing what's already booked.

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pipeline · this week
The gap

Most Series A sales teams are one founder and a calendar.

You closed your early customers yourself — it's how you learned the product's real value. But founder-led sales has a ceiling: every hour spent finding the next lead is an hour not spent closing, building, or fundraising.

Hiring a full SDR function to fix that means a job description, a hiring cycle, ramp time, and a salary you're not ready to commit to. Pipewright is the version of that function you can start using next week instead.

Approach

How it works

01

Define the target

We map your ICP against your actual closed-won customers, then build messaging that reflects how you already sell — not a generic template.

02

Run the outbound

Email and LinkedIn sequences go live, targeting your ICP directly. Every touch is tracked, tested, and adjusted weekly based on what's actually getting replies.

03

Meetings land on your calendar

Qualified conversations show up booked and confirmed. You show up to close — the prospecting work is already done.

Engagements

Start where it makes sense, grow when it's proven

Every engagement starts at Pipeline Sprint — low commitment, fast to see results. Move up only once it's clearly working.

Start here

Pipeline sprint

$2,500/mo
$1,500 one-time setup
  • ICP research and messaging
  • Email + LinkedIn outbound sequences
  • Booked-meeting delivery to your calendar
  • Weekly performance report
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Most common

Sales engine build

$3,500/mo
$4,000 one-time setup
  • Everything in Pipeline Sprint
  • CRM setup and pipeline cleanup
  • Call coaching for your existing AE
  • Documented sales process
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Full build

Fractional head of sales

$5,500/mo
$6,000 setup + 5% above baseline
  • Everything in Sales Engine Build
  • Forming your in-house SDR team
  • Ongoing sales leadership
  • Direct line to revenue strategy
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3-month initial term, billed monthly, then month-to-month. Everything we build is yours either way.

Who you'll work with
Milos Vojnovic, Co-Founder of Pipewright

Milos Vojnovic

Co-Founder & Head of Sales

An early sales hire at multiple SaaS startups, where he built the outbound function from zero — cold outreach, CRM, lead generation, and the connective tissue between sales and marketing. He's coached account executives, run outbound teams, and driven consistent monthly revenue in fast-moving B2B and B2C environments. Pipewright is that same build, run for you.

Miljana Kocic, Co-Founder of Pipewright

Miljana Kocic

Co-Founder & Head of Data

A data manager across multiple companies, Miljana owns everything upstream of the send: ICP research, list building, enrichment and verification, and CRM hygiene. Data is roughly half the work in outbound and the half that decides whether the other half lands — at most agencies it's a research manager split across accounts. Here it's a founder.

Get started

Let's see if there's pipeline you're leaving on the table.

Book a 15-minute call